Now in early access
The Verified Claims Layer for AI Commerce
We make verified certification data machine-readable for AI shopping agents — so the brands doing the right thing actually get discovered.
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Overview
My Claims 24
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Your AI readability overview
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AI Readability ScoreUpdated today
32/100
Interpretation: Invisible
● 5 certs found● 0 in structured data
11 claims · 5 medium risk
Score trend · Last 10 scans
Your Certifications+ Add
Climate LabelActive
B CorpActive
Cradle to CradleActive
Leaping BunnyExpiring
EWG VerifiedExpired
3 of 5 certifications active · 60% coverage
Your claims on yoursite.com
| Page | Claim | Regulation | Status |
|---|---|---|---|
| /sustainability | “Carbon neutral operations since 2022” | AB 1305 | Medium Risk |
| /products | “100% plastic-free formula” | SB 343, FTC | Medium Risk |
| /about | “Certified B Corp” | FTC Green Guides | Verified |
| /packaging | “Industrially compostable” | SB 343 | Low Risk |
The Problem
Every industry that hit this problem built a verification layer
AI shopping agents recommend products based on structured data. Brands claim “organic,” “cruelty-free,” and “clean” without any third-party verification. No platform checks it.
Healthcare
NPI Registry — verifies provider credentials against a central database.
Internet Security
SSL Certificate Authorities — verifies website identity so browsers show the padlock.
Product Certifications
Nothing. Until now.
How It Works
Two products. One mission.
01
mazenta scan
Crawls brand websites, extracts claims, maps them against active regulations, and scores AI readability. Outputs a compliance report with specific recommendations.
Live — early access
02
mazenta connect
Shopify app that injects verified certification data into product pages — making certifications discoverable by Google AI Mode, ChatGPT Shopping, and Shopify Agentic Storefronts.
Coming Q3 2026
For Certification Bodies
See what your certified brands are actually saying
Network compliance monitoring
Monitor what every certified brand says publicly about your certification.
Scope violation alerts
Get notified when claims exceed scope or logos display after expiration.
Registry data structuring
We structure your registry data for AI commerce distribution.
Uncertified brand discovery
Find brands making unverified claims in your category — potential certification leads.
mazentaPartner Dashboard
Your Certification Network
47
Certified brands
34
Compliant
9
Review needed
4
Flagged
Brand A
CompliantBrand B
ReviewBrand C
CompliantBrand D
FlaggedBrand E
CompliantBrand D — Expired certification still displayed
Certification expired Jan 2026. Logo still on homepage and /sustainability page.Brand B — Claim exceeds scope
Added “zero waste operations” — not covered by current certification.Brand C — New claim detected
Added “science-based targets” language. Matches certification scope — no action needed.Claims scanned this month
Mar 1Mar 12Mar 24
312 verified
47 need review
12 flagged
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See what AI agents can't verify today
Extracted claimVerification result
Claim found on /sustainability
“We've been carbon neutral since 2020 through verified offset programs.”
Verification
⚠ Carbon neutral claim uses “offsets” without disclosing registry or retirement status — potential AB 1305 violation.
Claim found on /materials
“Made with responsibly sourced natural fibers including organic cotton and eucalyptus.”
Verification
✓ Material claims are specific and verifiable. Factual material descriptions do not require third-party certification.
Claim found on /packaging
“Our packaging is 90% post-consumer recycled and fully recyclable.”
Verification
✗ “Fully recyclable” claim requires substantiation that packaging is recyclable in communities where ≥60% of consumers have access. No evidence found.
Early Access
Early access
The scanner is live. Certification body partnerships are forming.
For Brands
Get an early compliance scan of your website. See your sustainability claims mapped against active regulations before anyone else.
Free early access
Limited spots available
- Full website crawl & claim extraction
- Regulatory risk mapping
- Machine readability score
- Branded PDF compliance report
For Certification Bodies
Partner with us to monitor your certified brands' public claims and structure your registry data for machine readability.
Free data partnership
No cost to onboard
- Network compliance monitoring
- Scope violation & expiry alerts
- Registry data structuring
- Uncertified brand discovery
Research & Reports
Research
AI Shopping & Sustainability Trust
How consumers trust AI-mediated sustainability claims and what verification signals matter.
In progressThe Sustainability Gap in AI Commerce
Mapping the verification gap across Google AI Mode, ChatGPT Shopping, and Shopify.
Coming soon